Showing posts with label tv. Show all posts
Showing posts with label tv. Show all posts
Wednesday, March 14, 2007
Seeing is Not Necessarily Believing
People trust television over what they read in print. Is that because they have the illusion of witnessing the event firsthand--as opposed to relying on someone else's description? And yet we know images can be manipulated just as much as words--and I'm not talking about faking here. Camera angles, music, production values and the like influence our perceptions as much as the adjectives, verbs
Friday, March 9, 2007
Who Is Really Behind Your Health News?
It's official. Video news releases are now contaminating health news as well.VNRs (also called "fake news spots" and no, we're not referring to Comedy Central's news spoofs) are pre-packaged videos that are made to look and sound like a television station's own news spots but that have been produced entirely by outside organizations like PR agencies, non-profit groups and other institutions.Trudy
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